Friday, November 10, 2006

From Google Calendar and Desktop to 37Signals' Backpack and .Mac's iDrive

I spent some time looking at the .Mac last night, and was pondering the value of a move from Google's multi-machine Desktop Search, Calendar, and possibly, even Reader to a combination of Basecamp, Campfire, Backpack from 37Signals' suite and, iDisk, Sync and Backup from the iMac suite. So it's funny that I came across this posting today, which discusses the mechanics of the reverse move.

If we use cost as an argument, it is the same as debating whether to buy a Windows-based laptop or a Mac, which is a premium vs. commodity argument. From the few years, it's clear that for many people, the premium commanded by the Mac is worth the cost. In other word, cost is no object for people who are looking for the best value.

In the same vein, I think a certain subset of people will prefer premium services to Google's free imitations. A case in point is 37Signals' Calendar, which is part of their Backpack offering, and which Google has done a remarkable job at benchmarking! I think I'd willing to pay five bucks a month for Basecamp's product, just because it has the Mac factor going for it viz. thoughtful UI, thoughtful integration, uniform user interaction patterns, and a better set of implemented use-cases, for e.g. the Always-on day view.

I think the same subset of people is also willing to pay a little extra to acknowledge the beauty and feel of good innovation.

No comments: